"Reasons for using Netflix, Amazon Prime Video and Now TV in the United Kingdom (UK) in 1st quarter 2018":
To watch at a time that suits:
Netflix: 19%
Amazon Prime Video: 23%
Now TV: 39%
To watch original series made by provider:
Netflix: 19%
Amazon Prime Video: 19%
Now TV: 38%
To watch multiple episodes in a row:
Netflix: 16%
Amazon Prime Video: 15%
Now TV: 36%
To watch exclusive content not available elsewhere:
Netflix: 18%
Amazon Prime Video: 20%
Now TV: 32%
To access a back catalogue of TV programs:
Netflix: 13%
Amazon Prime Video: 18%
Now TV: 30%
To access a back catalogue of movies:
Netflix: 14%
Amazon Prime Video: 26%
Now TV: 28%
Cheaper than a pay-TV subscription:
Netflix: 10%
Amazon Prime Video: 21%
Now TV: 0%
To access catalogue of new movie releases:
Netflix: 10%
Amazon Prime Video: 19%
Now TV: 20%
To take advantage of the free trial or promotional offer:
Netflix: 18%
Amazon Prime Video: 18%
Now TV: 24%
To obtain free shipping:
Netflix: 0%
Amazon Prime Video: 51%
Now TV: 0%
This data can be used as input for an AI chart generator to recreate the chart.
Hang on, finding our artistic inspiration
Name
User Metric
Netflix
40
Amazon Prime Video
30
Now TV
30
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